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Colonize was a customer acquisition firm started in 1999. The company's main consumer website, Colonize.com, was ranked as the 28th most visited website in the US in December 2000, with more traffic than Google at the time. The company had over 50 million subscribers to its newsletters and did work for 100s of clients including American Express, Chase Manhattan Bank, Columbia House Records, and Paypal. Colonize had millions of dollars in revenues and was founded by Jonah Goodhart and Noah Goodhart at Cornell University.