Colton Moody

St. George, UT

Provo, Utah-area businessman Colton Moody balances his demanding professional life as an entrepreneurial leader with involvement in community and charitable initiatives. An all-state athlete in high school, Moody grew up in Millard County, Utah, where he learned the importance of working hard on his uncle's farm and the value of a solid academic foundation as a dedicated scholar and student body Vice President. From 1991 to 1995, Mr. Moody attended Brigham Young University, where he received honors recognition and earned a Bachelor's degree in Psychology.

After college, Moody worked for Omni Group, a sales and marketing business within the vending and refreshment services industry. He served as a team leader at the company for several years and on three separate occasions received recognition as Team Leader of the Year; he later accepted promotion to Division Manager. In 2000, Colton Moody co-founded Momentum Marketing and assumed responsibilities as CEO for the business-training enterprise. Over the next seven years, he oversaw an increase in annual revenue from $3 million to $42 million, primarily by selling proven how-to programs with topics ranging from flipping real estate to selling on eBay.

Today, Colton Moody heads business development and client relationships for a for-profit youth group home in St. George, Utah. The company, Choice LLC, connects troubled teens and their parents with professional counselors and life coaches in a residential treatment environment. Choice trains families in a range of valued-based coping and behavioral adjustment strategies for use at home and in school. During his free time, Mr. Moody supports a variety of nonprofit organizations, including his local Mormon church and Public Broadcasting Service station. He has also donated to the United Way of Utah County's Sub for Santa initiative, which provides gifts and holiday meals to low-income families.

  • Work
    • Choice LLC
  • Education
    • Brigham Young University