Dr. Conor Carroll

Dr. Conor Carroll is a lecturer in marketing at the Kemmy Business School, University of Limerick, Ireland. Conor is the winner the 2010 National Award for Excellence in Teaching within Ireland. NAIRTL (the National Academy for Integration of Research, Teaching and Learning) coordinate the national award process throughout the third level education sector, on an annual basis.

Conor is a prolific case study writer, has written over 75 published marketing case studies, many of which are used extensively in leading European and International Universities such as Notre Dame, University of Hong Kong & National University of Singapore. He has won numerous accolades for his case study writing, winning awards at both national and international case study competitions. These competitions included McGraw-Hill, Ernst & Young, Newstalk, Enterprise Ireland and The Case Association case writing awards. Furthermore, Conor has presented case study writing seminars at Harvard Business School.