John Cox
Lexington, KY
Ambassador to one of the greatest traditions in all of sport at America's Best Racing, a multimedia new-fan platform, initiated by The Jockey Club.
One of six ambassadors selected nationally to lead a promotional bus tour in efforts to attract a fresh young fan base to the sport of thoroughbred racing and it's major events, with an emphasis on lifestyle and competition.
Worked in multiple facets of the thoroughbred breeding, racing and sales industries, including:
- Marketing Director, Thorough-Graphics
- Staff Writer, The Handicapper's Edge (Brisnet.com)
- Tote-Board Operator, Fasig-Tipton Co.
- Marketing Intern, Keeneland Association
- Yearling Prep, Lane's End Farm
Also serve as a Steering Committee member for the Vision 20/20 Group, which is a group of "future leaders" of the thoroughbred industry, initiated by the Kentucky Thoroughbred Association.
Served on an Expert Marketing Panel for the Kentucky Thoroughbred Association in 2011, assisting with their "Kentucky Bred" Initiative.
Personal blog:
JohnCoxTalks.com
Twitter:
@Cox_Talks