Craig Miller

Experienced, ambitious and performance driven U.S. and global marketing manager in B2B marketing. Dedicated to providing meaningful business impact and value creation through strategic and creative thinking, enthusiasm and tactical execution. High degree of business acumen. Adapts readily to new challenges.

A few of my key strengths:

▪ Strategic and integrated marketing plans and budgets
▪ Data analysis forming business insights
▪ Superior written / oral communication skills
▪ Primary and secondary market research
▪ Completing multiple projects on strict deadlines
▪ Sales support
▪ Defining value propositions
▪ Managing ad agency / external vendors
▪ Social Media / Google AdWords Certified
▪ Emotional intelligence
▪ Staff management / conference planning
▪ #analytics
▪ #b2bmarketing
▪ #data
▪ #marketing
▪ #marketingstrategy
▪ #socialmedia

I possess experience in marketing to key accounts, engaging customers earlier in the sales process and changing and reframing the conversation from RFP (price) to insight / value selling. I can help reveal to customers the needs they don't know they have.

Proficient on PC and Mac with advanced knowledge of Microsoft Office Suite (Word, Access, Excel and PowerPoint), Adobe (Photoshop, Illustrator), WordPress, Content Management Systems, Salesforce.com and other Customer Relationship Management systems. I have strong quantitative skills and have taken coursework in SAS. I'm Google AdWords certified and currently working on Google Analytics certification. (Expected completion: Feb. 2018)

I am a global citizen, culturally aware and sensitive, well-traveled and versed in business and current events. I am an ethical and principled individual with strong communication skills. Languages studied include: Latin, German, Spanish and Mandarin.