Sam Tyson

Sam Tyson is a digital journalist, social content creator, and content strategist with a focus on finding niche markets where content will create a lasting connection. He’s surrendered a spot on the couch so that his dog Caboose can comfortably nap, watch squirrels, and make exasperated sighs about it not being time to go out again.

After a decade in local news, I shifted my career path to telling more positive stories and sharing the history of his local library system. That’s where I really expanded my knowledge and fine-tuned my ability to market important content to specific audiences. That careful research has turned into a passion for studying demographics and analytics to only spend the most efficient marketing dollar.