C. Whan Park

Project Manager, Architect, and Artist in Los Angeles, California

C. Whan Park

Project Manager, Architect, and Artist in Los Angeles, California

C. Wahn Park served on the editorial boards of the Journal of Marketing and the Journal of Consumer Psychology and was the editor of the Journal of Consumer Psychology from 2008 to 2012.C. Wahn Park was previously the Albert Wesley Frey Distinguished Professor of Marketing at the University of Pittsburgh's Katz School of Business.

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https://www.e-elgar.com/shop/usd/a-research-agenda-for-brand-management-in-a-new-era-of-consumerism-9781803925509.html