Dan Storey

Hi, I’m Dan Storey and I am the author of Next Level Persuasion – How to sell anything to anyone and have them thank you for it! and I have been training individuals and businesses in the practical application of neuro-linguistic programming for over 10 years.

Having spent years trying to figure out how to influence and persuade people to make the decisions I want them to make, I started to really look into the science behind decision making. Initially I wanted to understand why people make the decisions they do in order to figure out how to train more effective sales people. However, the more I studied this topic, the more I saw how many different areas of life these techniques could be applied.