Dana is an innovator, entrepreneur, builder, and thought leader with diverse experience in marketing, business, sales, and communications. With a career spanning the retail, financial services, and social enterprise sectors, Dana has a strong interest in innovation within consumer technology.

Dana currently serves as the Brand Director at Jet.com. Previously, Dana was the Entrepreneur in Residence at Primary Venture Partners, the Founder & CEO of a women’s apparel brand, and served as Vice President at JPMorgan. Dana has also developed marketing programs in PepsiCo's beverages division and at Bonobos, the largest internet-launched men’s apparel brand.

Dana holds an MBA from Harvard Business School, an MPA from Columbia University, and a BA in economics and communication from the University of Pennsylvania, from which she graduated summa cum laude and served as Student Body President. During her time at Penn, Dana was selected by USA Today as one of the top 20 graduating college students nationally.

A frequent public speaker, Dana has been featured in USA Today, AP, ABC News, Reader's Digest, Elle, and Entrepreneur Magazine. Dana was one of 50 world-changers featured in PETA founder Ingrid Newkirk's book “One Can Make a Difference”. Dana is also a graduate of the Goldman Sachs / Tory Burch 10,000 Small Businesses Program.

Dana has completed the NYC Marathon and the NYC Triathlon, and also obtained her spinning instructor certification. Dana is a native Minnesotan and currently resides in NYC.