Areas of expertise:

➡️Communication. Engagement, target group analysis, KPI's, communication strategy, social media, retargeting, PR, brand development, ROI, tone of voice.

➡️ Recruitment. I've worked with headhunting and recruitment within a variety of industries, focusing on hard to get talents.

➡️ Employer Branding. How do you reach out as an attractive employer? How do you work with talent magnetism? How to create your EVP (Employee Value Proposition)? Both the inside and outside perspective.

I help with attraction, retention and finding new talents by working in a new, modern data-driven and efficient manner. I summarize this as the expertise of Talent Acquisition. Or Star Wars, when I try to be funny.

Background
➡️ I have a background in global, innovation driven companies as well as fast-paced consultancy organizations and have extensive experience working in strong corporate cultures and connecting the people perspective to the business. Employer Branding and recruitment must always be closely linked to the company's business as well as the corporate brand. Connecting the people to business operations is where you can make the biggest difference.

Attention
➡️ Talent Acquisition is about being active, not passive. You have to ensure that the right candidates want to work for you.