Dan MacInnis


Dan MacInnis


Marketing and Business Consultant, Business Owner and Founder of MacInnis Marketing


Dan is a highly sought after strategic marketer. Danielle thinks like a customer. Even as a little kid she has always shown deep empathy for others. Dan uses this customer insight to help small businesses create practical marketing strategies that work.

Using this customer centric approach and her 20 years experience in sales and marketing with some of Australia's leading corporations, Dan takes what is in your head, adds her expertise to create a system to assist you make better marketing decisions, attracts a regular stream of ideal customers and creates a brand that your employees and customers will love!

Her focus has always been on understanding customer needs and company insights to deliver marketing that works.

Dan now runs her own successful consultancy business. She is recognised as a talented marketer by her peers and the Australian Marketing Institute and is now called on to submit articles for publications in a variety of mediums as a marketing expert including Australian Women Mentoring Network, Flying Solo, Australian Businesswomen's Network and The Customer Collective.

Marketing and business consultant, MacInnis Marketing - 2006 to present

Dan has been working with the CEOs of small to medium companies ,delivering marketing and sales plans and assisting them to make better business decisions, build better teams and brands.

Dan's expertise has been with organisations in the following verticals: IT, HR, construction and education. During this time she has written a book and built a marketing framework that helps walk her customers through the strategic marketing process.

  • Work
    • Marketing Consultant
  • Education
    • Bachelor of Education
    • Post Grad in Marketing