Manager, Social Engagement and Insights, iGaming, OLG, driving the development and execution of iGaming's social media annual and long range plan.
Co-author of "Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing" (Que/Biz-Tech, 2013), described as "the book that will change the way we do business today", and recognized as one of the Top 100 Business Books in the U.S. by Nielsen BookScan.
Multiple award-winning marketer and blogger – my blog is recognized as the #1 marketing blog in the world by HubSpot, and is featured in the AdAge Power 150 list as well as Canada’s Top 50 Marketing Blogs.
I’ve delivered results for some of the biggest organizations in technology, digital and consumer, including BlackBerry, British Telecom, Orange, Microsoft Canada, IBM, Ford Canada, FedEX, Scotiabank, Vodafone, Dell and LG Electronics.
I’ve spoken at TEDx, New Media Expo, Social Mix and numerous business conference and events, and am regularly quoted in publications and news media, including Marketing Magazine, Canadian Marketing Association, Toronto Star, CTV News, Globe and Mail, Fast Company and City News Toronto on the topics of influence, social business, data-driven business intelligence and digital marketing.
I live in Burlington, Ontario, with my awesome wife, very funny son, adorable little girl and two very cute little Chinese Crested dogs.