Professional bio:

Danny Ornelas has over 15 years of strategic marketing experience in the entertainment industry, most recently as Director of Marketing at MySpace Records in Beverly Hills. While at MySpace Records, Danny was responsible for executing marketing campaigns for artists such as Kate Voegele, Pennywise, Meiko, Mickey Avalon, Nico Vega, Sherwood and others. Besides running the marketing department, Danny was the main point of contact for ad agencies, independent vendors, art directors, video directors, developers, and various marketing partners. Prior to MySpace Records, Danny ran his own boutique agency called Bigmouth, where he ran strategic marketing campaigns for Fox TV, MTV, New Line Cinema, Random House Books, Ubisoft Games, Capitol, Warner Bros, Sanctuary, Atlantic, and Rhino Records. Other record companies that Danny has held creative marketing positions at include Columbia Records, Maverick Records and American Records. At both Columbia Records and Maverick Records, Danny developed and launched in-house national street marketing departments and was responsible for launching the careers of artists such as Alanis Morissette, Deftones, System of a Down, Prodigy, and many others. While at American, Danny was involved in the development of artists such as Johnny Cash, Slayer, Danzig, Sir Mix A Lot, Black Crowes, Jayhawks, and many others.