Darren Shuster, M.A.

Narrative Intelligence | Reputation Risk & Foresight | Mega-Event Stress Testing

Working at the intersection of signal, foresight, and reputation.

ABOUT

Current Product Portfoilo

• 16 City-by-City Host Market Risk Matrix for FIFA World Cup 26
• Los Angeles Triple Threat Series: FIFA 2026, Super Bowl 2027 & LA28 Olympics
• 3 City-by-City Market Risk Matrix for Mexico City, Monterrey & Guadalajara
• Strategic Communications Playbooks for Mega-Events and High-Stakes Campaigns
• Early Warning Insight System for Reputation Risk

I specialize in city-by-city reputation risk and narrative intelligence, designing early warning systems and comparative foresight for Fortune 500 sponsors and global mega-events. My proprietary 3-Speed Executive Reading System™ delivers actionable briefings and stress-tested insights for C-suite leaders and VIP decision makers, supporting sharp, timely choices where reputation matters most.

With 25 years guiding campaigns and corporate reputation—from red carpets to boardrooms—I bring deep scenario planning, data-driven risk analysis, and high-impact communications to the world’s largest stages: FIFA World Cup, Olympics, Super Bowl, and more.

My focus is helping leaders and brands navigate the volatility of mega-events and critical market moments. By blending innovations in intelligence tradecraft, machine learning, and proven precedent, I separate signal from noise and deliver clarity, speed, and credibility under pressure.

Expertise

• Data Communications Strategy
• Reputation Risk & Foresight
• Mega-Event Stress Testing
• Intelligence-Grade Narrative Analysis

Commissioned intelligence and reputation products for Fortune 500 sponsors, risk teams, and executive leaders. I build tools for leaders and adapt insight to the pace, and complexity, of the world’s biggest events.