Darryl Feldman

I am a seasoned leader and entrepreneur with 20 years of commercial experience in the fields of design, technology and media. I have worked with leading consumer brands on projects ranging from large scale e-commerce web sites to location based mobile services. My key strength is the ability to fuse together business strategy, human insights, inspiring design and disruptive technologies to deliver highly competitive consumer products that people love to use. With a keen eye on trends and emerging technology I have been at the forefront of product innovation from the beginnings of interactive media to the mass adoption of the Internet and more recently smartphones and mobile apps. This deep experience has given me a strong sense and intuition of what products are likely to succeed in a hostile and ever-changing market. I enjoy acting as a mentor, realising the quality of the end product depends entirely on the motivation and drive of the team.