Dave Cobb

Experience Designer in Los Angeles, California

Dave Cobb

Experience Designer in Los Angeles, California

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I design experiences that tell immersive stories in physical places: theme parks, rides, attractions, museums, live shows, and events.

Currently, I am Vice President of Creative Development for Animal Repair Shop, a next-generation mixed-reality studio creating immersive, connected, and personal experiences for audiences of today and tomorrow. Our mission is to spark wonder & imagination, ignite play & creativity, and fuel positive thought & meaningful interaction.

I've spent nearly three decades combining location, technology, emotion, story, and interactivity to engage and excite audiences in new and unique ways, from the interactive Men In Black dark ride at Universal Studios Florida, to the ToyMaker 3000 exhibit at Museum of Science and Industry Chicago, to numerous thrill attractions for Paramount Parks across North America at Kings Island, Kings Dominion, California's Great Adventure and Canada's Wonderland (details on my LinkedIn profile, below).

From 2007-2020, I was Principal, Creative Development at Thinkwell Group. Most notably, I was primary park-wide creative director for over a decade on blue-sky concepts through production and completion of the 2019 THEA Award-Winning project Warner Bros. World Abu Dhabi, a 1.6 million sq. ft. indoor theme park in the UAE -- which, according to Guinness World Records, is the Largest Indoor Theme Park in the World. I supervised the development of over twenty world-class attractions — from dark rides to media spectaculars to coasters to live shows — in six highly-themed immersive lands based around WB Classic Animation (Looney Tunes & Hanna-Barbara) and DC Comics

I was Co-Chair of the Themed Entertainment Association's annual Thea Awards Committee in 2019 and Committee Chair in 2020, bringing recognition to achievement, talent, and personal excellence within the themed entertainment industry; I continue with the Thea Awards Committee through 2024, alongside industry luminaries & Disney Legends.

I have been a speaker at IAAPA Future Legends, EventTechNYC, IAAPA Leadership Summit, Gamification Summit, IAAPA Europe, ALA Annual Conference, and SATE Conference, and was one of Blooploop's Top 50 Theme Park Influencers in 2018 and 2019.

You can see video playlists of some of my work and interests on my YouTube Channel.


  • Education
    • California State University, Northridge