David Zoffer
Web Marketing in Burlington, NJ
Internet Marketing Professional with extensive experience leading strategic, web-based marketing initiatives. In-depth, hands-on knowledge of all components comprising web marketing and development. Experience in small to large-scale organizations. Able to develop targeted web marketing plans that achieve and exceed goals. Recognized thought leader and creative thinker with ability to build relationships and work with cross-functional teams.
EXPERTISE IN:
- Visual Design
- Competitive Analysis
- Social Media Management
- Strategic and Tactical Planning
- SEO / SEM Management
- Budget Accountability
- Corporate Communications
- Web Analytics
TECHNICAL SKILLS:
- Analytic Tools: Google Analytics, Omniture, WebTrends, DeepMetrix, CompeteSEO ToolsGoogle Webmaster Tools, WebCEO,
- WordTracker, Web Position Pro
- Social Media Management: Facebook, Twitter, LinkedIn, YouTube, Flickr
- PPC Management: Google, Yahoo, Bing / MSN, Ask.com
- Design Tools: Adobe Creative Suite (Dreamweaver, Flash, Fireworks, Photoshop, Illustrator, Acrobat), Microsoft Expression Web
- Programming Skills: HTML, CSS, DHTML, and JavaScript
- Web Servers: IIS, Apache
- Databases: MySQL, MS SQL Server, Access
- Streaming Media: YouTube, Flash Video, RealMedia, Microsoft Streaming MediaOperating SystemsWindows (all versions), Mac,
- Linux / Unix
- Other: Banner Advertising, Email Marketing, Blogging (WordPress), Affiliate Marketing