Damien Dellala

Hello. My name is Damien Dellala and I have gained tremendous business management experience over 19 years with 14 in Financial Services with NAB and Westpac Group in Australia.I have enjoyed success in leadership roles throughout the Digital operating model. Strategy Development, Business Performance & Analytics, Service Development, Program Delivery and Operations with foundations in Business Analysis, Customer Service and General Insurance.Through motivating leadership, results focus and analytical approach, I continuously push boundaries and challenge norms to deliver valuable business performance and customer experience outcomes.Producing business value while influencing the group’s digital appetite, I have become known for leading the strategy and execution of challenging organisational opportunities:• Transformed Westpac’s Data and Analytics capability. Established the Digital Customer Intelligence & Analytics function, built team of 10 and led the business through significant change agenda• Delivery of key digital strategies and business case. Mobile Banking, Multi-Channel Productivity business case and analytics, Data & Analytics, Online & Mobile Adoption, Digital Vision, Business Operating Rhythm and Online Security.•Digital adoption programs. Customer acquisition, activation, engagement and retention. Increased Active Usage by 21%. Increased staff usage by 50%. Reduced call volumes by 44%.• Online Security program. Education, prevention, detection & investigation. Reduced Online Fraud & Identity Theft by 100%. Increased SMS security by >500% in 6 months. Website of the year award 2007