Dean Hollander

Whether it’s a creative challenge around how to tell a story, position a product, develop a marketing campaign, or a business challenge involving strategy, negotiations, or management, I approach problems with both a creative and business sensibility.

I've served as CEO, CMO, CDO and CCO at various companies. I combine my experience in entertainment, technology, new media, branding, cause campaigns, entrepreneurship and executive management to develop and realize new ideas.

Social before social

Pioneered the simple idea that a website may be better utilized as a fundraising tool for non-profits when it was a separate micro-site. Developed some of the first tell-a-friend features.

Bragging rights

Negotiated a successful exit for my company Involve, Inc. in a tough market after the dot com crash. Resulting in an IPO 9 months later from the acquiring company.

Anything is possible

Conceived of a strategic marketing video game integration for BP Alternative Energy and Sim City by Electronic Arts around climate change. This was the first time the actual play of a game was changed by an outside sponsor or cause.

Making Impact

Developed a fundraising campaign for Wikipedia. We reframed the call to action from “help us build our infrastructure” to a campaign called “Wikipedia Forever” “protecting the greatest collection of knowledge in the history of the world.” Raised $8MM, exceeding their $6MM goal.

Never Forget

Branded a new home improvement financial services company as Renovate America, financing the home energy revolution. Helped them attract over $3MM in initial funding.

Built from scratch

Built a digital division for a leading public interest communications firm that grew to over 25% of their revenue in 2 years. Then developed a growth strategy to build a studio and develop content for their clients which was profitable within 4 months.

The Future

In the midst of developing Bandwagon - a social commerce platform with a revolutionary new twist. Product in development and more to come...