Di Yu
Founder, Product Manager, and Start up Advisor in New York, New York
Founded and sold a healthcare SaaS company. Built product and GTM functions across healthcare, AI, and B2B SaaS. Now seeking my next role at an early-stage startup—where I can help drive strategy, ship product, and build teams that scale.
Strategic Value Add
- Go-to-Market Strategy: Skilled in market analysis, positioning, and investor storytelling to identify revenue models and accelerate scalable growth
- Experimentation: Specializes in uncovering user pain points, constructing experiments, and measuring data to validate ideas
- UX UI Prototype:Design UX flows, UI screens, figma prototypes, and landing pages
- Building Technology Teams: Build and hire teams from 0 to 60+ PMs, designers, engineers, and qa
Advisory Industries
- Healthcare technology
- E-commerce
- B2B SaaS applications
- FinTech B2C
What I bring
- Exited Founder:
Founded and bootstrapped OnCall, a healthcare SaaS platform for workforce scheduling.
Scaled to 26K users and 1.2M shifts/year before acquisition. - Revenue & Team Leadership:
Led a 14-member team at Apploi post-acquisition, driving 25% quarterly revenue growth through partnerships and market expansion - GTM & Product Execution:
Fractional CPO/GTM lead for 3 AI startups (2024–25), including clinical workflow tools and documentation automation.
Known for turning 0 → 1 ideas into repeatable growth. - Enterprise Product Experience:
Built the product practice at UBS, launching wealth dashboards for 11K+ advisors and a robo-advisor platform. - Operational Strategy:
At Accenture, delivered $50M in savings and optimized $1B in spend for Fortune 500 clients.
I Can Help You With
- Launching v0 → v1 products people actually use
- Uncovering user pain points and building GTM systems around them
- Driving growth and retention through product-led motion
- Building the first product/design/ops teams and leveling up execution
- Acting as a right hand to the CEO or leading an internal business line
What I'm Looking For
- Seed to Series B startup (AI, healthtech, or workflow SaaS)
- Role: Head of Product, GM, COO, or hybrid founder-level operator
- Based in SF or open to hybrid—ready to relocate
- Mission-aligned team with high ownership, clear vision, and velocity
Advisory Experience
Fractional GTM Lead, Assure AI (Seed)
2025
Fractional CPO, RefyAI (Pre-Seed)
2024-2025
Executive Experience
General Manager, Scheduling, Apploi
2022 - 2024
Founder, OnCall, Acquired by Apploi
2019 - 2022
Product Director, UBS
2016 - 2019
Strategy Consultant, Accenture & Advisory Board Company
2010 - 2016