Varghese Mathew

I am a digital marketing specialist with over 7 years of experience in lead generation, website development, SEM, SEO, email campaign, affiliate marketing, social media & communities, web analytics, user experience & conversion optimisation. I also hold strong technical background, HTML, XHTML, CSS, ASP, PHP, MySQL, and CMS skills. My deep knowledge of web analytics and technical insight enable me to be fully accountable in all aspects of my activities,while integrating and developing the online marketing mix, from lead generation through to conversion, retention and re-engagement. I have been responsible for planning, implementing and developing these channels across various territories and also have experience of large scale website launches, supporting them through innovative marketing campaigns.