Dnyaneshwar Ware
Marketing automation, Architect, and AI in Pune, India
Full Stack MarTech Architect Lead – Digital Marketing Platforms and Technology | BNY | 13+ YOE | Adobe Experience Manager · Salesforce Pardot · Digital Analytics · Power Platform · SharePoint 365
I specialize in end-to-end MarTech architecture, delivering high-impact migrations, automation, and efficiency gains that reduce costs, accelerate time-to-market, and enhance client experiences in a regulated environment.
I am one of those rare talents who bridges strategic business acumen with deep technical expertise and flawless execution — a true Marketing Engineer capable of turning complex MarTech challenges into measurable business impact.
Key career highlights:
• Single-handedly migrated WordPress to Adobe Experience Manager (AEM) Cloud, reducing content freeze from 1 month to 1 week (75% efficiency gain) through API extraction, Power Query metadata cleansing, and real-time modified post automation.
• Led complete Universal Analytics to Google Analytics 4 (GA4) migration using GTM — built GA4 property from scratch, implemented custom JavaScript events, GDPR/OneTrust consent management, cross-platform integrations (LinkedIn, Salesforce Pardot), and site search analytics with zero data loss.
• Developed Python automation for bulk PDF metadata updates with AI-driven dynamic title selection (using largest font detection via PyPDF & fitz), cutting manual processing from hours/days to minutes.
• Created Office 365 TypeScript script to automate quarterly fund performance CSV generation from multi-sheet Excel files — reduced 5–6 hour manual process to minutes (95%+ time savings) with 100% accuracy.
• Migrated legacy email templates to modern BNY-branded responsive designs, improving deliverability and brand consistency.
I bridge marketing, engineering, and compliance to deliver scalable, compliant solutions using Adobe AEM, Salesforce Pardot/Marketo, GA4/GTM, Power Automate/Query, Python, SharePoint 365, and more.
Proven ability to own complex digital platforms (Newton, Mellon, Dreyfus, Wealth sites) with lean teams, drive measurable business outcomes (traffic, lead quality, AUM impact), and automate repetitive processes for operational excellence.
Passionate about building future-ready MarTech ecosystems — especially in the evolving Adobe stack (Workfront, AEM Cloud, DAM, Customer Journey Analytics).
Open to VP / Head-of-Martech / Digital Platforms leadership roles where I can continue driving strategic automation, transformation, and revenue impact.
MBA Information Technology | B.E. Information Technology