Don Lichterman

Director, Artist, and Teacher in Cherry Hill, New Jersey

Don Lichterman

Director, Artist, and Teacher in Cherry Hill, New Jersey

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Don Lichterman, a veteran staffer at several major entertainment companies, is the founder and current head of SCA (Sunset Corporation of America) and the Sustainable Action Network (SAN). SCA is made up with some of the leading, independent entertainment companies and distributors in the Entertainment Industry (Sunset Music Supervision, Sunset Book Publishing Co., Sunset Home Visual Entertainment, Sunset Special Markets (SSM), Sunset Film Co., Sunset TV, Sunset Recordings, Sunset Classics & Jazz (SC&J) (Sunset Classics, and Sunset Jazz Recordings, Live Jam 107, Blogs at Google+/Blogger, Sunset Vending Co and The Vending Lot).

Growing up outside of the Philadelphia area in South New Jersey, Don became a dedicated follower of the Los Angeles Rams, the Philadelphia Phillies, the Philadelphia Flyers, and the Grateful Dead. Prior to the death of Jerry Garcia in 1995, Don had attended a total of 381 Grateful Dead shows all over the world. His experience as a Deadhead led to his choice to pursue a career in music and entertainment.

After graduating from the University of Maryland, College Park, majoring in Business Administration and Computer Languages, and minoring in Communications, Don began his professional career in the Entertainment Industry. His first job in the Industry was managing Chalet Sound Studios and Production Company in Manasquan, NJ. Chalet handled some major clients, including Jon Bon Jovi (New Jersey), Skid Row (debut CD), John Entwistle Babylon A.D. Baton Rouge, and during the recording of the Village People comeback CD. His major accomplishment at Chalet was with the successful management of the Russian Band Gorky Park, who was the first band from Russia to record for a major label in the United States. His excellent management and production abilities of that facility led to the band touring and opening for Bon Jovi in stadiums all over the world.

Don Lichterman went on to work in the Business and Legal Affairs Division at MCA Records, a part of the MCA Music Entertainment Group in Universal City, California. He then relocated to New York to work at PolyGram Holding Company, while simultaneously pursuing his Master's Degree at Stern Business School at NYU in 1996. When he finished school in New York, he went back to California to work for Warner Music Group, where he had great success in Licensing, obtaining the most licenses in the history of the company.

  • Education
    • Business School at the New York University