Doy Moreau

As Syndacast's Chief Marketing Officer since 2011, Doy plays a key role in the development of one of Asia's fastest growing digital performance agencies.

A passionate digital marketing professional with 13 years experience in Market Research, Marketing Strategy, Brand Management, Customer Experience, Interactive Marketing and Digital Strategy, Doy honed his skills with top multinationals such as Coca-Cola, Toyota and Nielsen.

His training in quantitative and qualitative research and analysis at Nielsen – one of the world biggest media research companies – has made him a fluent data handler; Doy excels at combining big data with classic marketing techniques off and online to create powerful results for clients.

With cross-border experience on both the client and agency-side and a multi-cultural background, Doy is a motivational team leader who thrives on driving large, complex multi-country projects. At Coca-Cola Europe, he managed the platform development and security requirements for 130 European brand websites across 30 countries, as well as being involved in the "Open Happiness" global social media initiative.

As well as breadth - Doy has worked on projects in four continents: Asia, Europe, US and Africa - his vertical knowledge includes FMCG, hospitality and tourism, automotive, energy, and financial services.

At Syndacast, Doy is responsible for Marketing, New Business Development, Sales, Revenue, Client Servicing and Strategic Planning, heading up a team of 18 people located in Bangkok, Singapore, and Jakarta. An intuitive early adopter, Doy seeks innovative solutions for Syndacast's clients in performance marketing, customer engagement and experience design. His objective is always to create long term strategic client relationships through building their online business, closely integrating traditional and digital channels and generating revenue.

Doy has degree in Architecture from the University of Western Australia, Perth, Australia.

"Knowledge of how enterprise-level clients function, combined with market research, analysis, digital strategy and techniques has given me the tools to successfully bring large-scale projects to completion. At Syndacast, we are highly aware of a client's investment and treat ROI as a direct reflection of our capabilities."