In everything I do, having impact is very important. I'm drawn to journalism and media, communication, raising awareness and processes of behaviour change, as the primary means to achieve this.

I get great satisfaction out of brainstorming and strategic thinking, especially at the start of a new project. It helps me to be 200% behind the project, and once I am, there's no stopping me in convincing others about it through presentations, trainings, articles, blogs...