David Shen

David Shen is the President of David Shen Ventures, LLC. He advises and invests in early stage internet startups, helping them in the areas of user experience, product development and strategy, and online advertising.

Prior to David Shen Ventures, LLC, David was the Vice President of the User Experience and Design Team at Yahoo! for almost 8 years and has been involved in almost every product and service Yahoo! has built in the U.S. and internationally. David was also involved in the online advertising revolution at Yahoo!, where he helped manage, evangelize (both internally and externally), research and implement many new forms of interactive advertising and advancing creativity and quality in online ad campaigns. He also led the Rich Media Task Force at the Internet Advertising Bureau for 2 years to gain industry and agency acceptance of new interactive ad formats and methods. After running the User Experience group at Yahoo!, David became the VP of International Products, managing and fostering best practices in online product design worldwide.

Prior to Yahoo!, David worked as a product designer at a industrial and product design consultancy called frogdesign, where he worked on ergonomic keyboards, PCs, and toasters. He also worked for Apple Computer for 3.5 years, designing and shipping their first ergonomic keyboard (Apple Adjustable Keyboard), their first digital camera (Quicktake 100), and their first 17-inch multimedia monitors (AppleVision 1710AV).