Dan Sherman

Dan Sherman has done public relations and marketing for nearly 10 years. In 2006 he was hired to lead the PR efforts of Aspen, Colorado-based Ski.com, North America’s largest provider of mountain vacations. The company is now seen in the news by more than a billion people each year.

Sherman is regularly quoted regarding the ski segment of the travel industry in publications such as The New York Times, USA Today and The Wall Street Journal.

Prior to working for Ski.com, Sherman worked for Edelman, a leading global PR firm co-headquartered in Chicago and New York. There, his clients included Expedia, Norwegian Cruise Line, Pinehurst, Butterball, Microsoft and more.

Sherman splits time living in Chicago and Jackson Hole, WY and has a BA in Communications from the University of Connecticut.