Duong Tran
RMIT Vietnam
Firstly, the problem of pesticides used inappropriately arises from the lack understanding of farmers and the lack of information about the side effect of pesticides on human health and the environment.
Secondly, consumers are not aware of the availability of free-pesticide vegetables on the market which is a problem for farmers who grow clean vegetables because this limit their product market.
The answer to this issue is enabling the availability of information as well as the products to farmers and consumers. The information will be found in poster and brochure at pesticide drug store, on billboard, from farming festival, websites, TVC, and radio program, etc. The products will be sold at supermarket, have a brand name and be certified.