Eli Israel

I built my first SaaS company in 2002, an anti-spam service based on a unique artificial intelligence engine I invented.

In all, I have brought five SaaS products to market, in areas as diverse as email security, business intelligence, Agile project management, project portfolio management and consumer sentiment surveys.

Success in SaaS only happens with cooperation between product design, technology, marketing, customer support, business and the users. It's an exciting, fast-paced team sport, and I wouldn't want to deliver software any other way.

I'm now bootstrapping my second SaaS startup.