Md Mehedi Hasan Emon is a research practitioner in Business and Management, with specialized in Supply Chain Management, Digital Transformation, Marketing, Information Systems, and Educational Technology (Edutech). His work bridges a diverse range of domains including Artificial Intelligence in Business, Human-Computer Interaction, Cognitive Behaviour, E-commerce, and Smart Logistics. His research extensively explores the integration of emerging technologies in business ecosystems focusing on AI-driven innovation, behavioral responses to technology adoption, and digital marketing strategies. He has also contributed significantly to sustainability-focused fields such as GreenTech, Green Finance, Renewable Energy, and Blockchain-enabled financial innovation.

He holds a MBA from the AIUB, majoring in MIS with academic honors (Cum Laude). His undergraduate studies in BBA at AIUB, with specializations in Marketing and OSCM, laid the foundation for his research career. His exceptional performance earned him the Vice Chancellor’s Award for Best Internship Research Report, a recognition of his early contributions to academic excellence.

As an active researcher, he has authored numerous peer-reviewed publications on topics including AI adoption intention, supply chain visibility, digital learning acceptance, and crisis-resilient supply chains. Many of his studies adopt behavioral and cognitive perspectives to understand how professionals and consumers interact with technology highlighting the psychological and user-centric aspects of digital transformation. His work has gained wide recognition, reflecting his growing influence within the academic community.

He has been involved in multiple research projects, including those funded by the University Grants Commission of Bangladesh and European Union-funded initiatives. His research aligns with his vision of leveraging technology to drive sustainability, efficiency, and innovation in business ecosystems. His work aligns closely with the United Nations Sustainable Development Goals (SDGs), particularly in areas such as poverty reduction, access to quality education, clean and affordable energy, inclusive economic growth, sustainable industrialization, responsible consumption, climate resilience, and ocean sustainability. His work also reflects a commitment to reducing inequalities and fostering international partnerships for sustainable development.