Environmental monitoring Environmental monitoring

Cell-based assays are an essential component to any life scientist’s tool kit. Whether in academic or industry-based research, the versatility of cell-based assays has allowed for them to be employed in a wide range of applications. These assays allow scientists to analyze complex cellular functions, to probe the relationship between cellular dysfunction and disease, to enable pathway-specific drug screenings, and to study the effects of gene-editing on cellular phenotype and viability. With such a vast array of uses, cell-based assays have become one of the single greatest drivers of laboratory consumables purchasing. The latest report from BioInformatics LLC – Interactive Market Intelligence: The Market for Cell-Based Assays – is now available on our market dashboard.

In the long-standing market that is supplying resources Environmental monitoring for cell-based assays, entrenched companies with household names compete with newer companies that, while not yet having brand recognition, are afforded greater flexibility by their smaller scale. In such a crowded field, brand recognition and company reputation become as important as product quality. With 15% of scientists likely Spectrometry to switch primary suppliers this year, a well-informed marketing campaign can be the difference between a hemorrhaging consumer base and an expanding one. Our 2016 report will allow you to understand customer satisfaction across the field, from which you can identify where your new customers will come from and what will engender loyalty among your current base. With all of the pertinent information gathered in The 2016 Market for Cell-Based Assays at your fingertips, you will be able to strengthen your brand, satisfying your customers, and capture market share.