I have been conceptualizing, testing and executing Internet marketing programs for 14 years. I began my career at Goldman Sachs in the eCommerce group and have been with Citigroup for nearly 10 years. I specialize in identifying online marketing trends and established multiple revenue-driving channels for CitiFinancial including SEM, media buying, cross-sell and email marketing. I am now focused on driving their social media strategy.

I am passionate about community, family, wine and food.