I’m Eric Winchester, Sales & Marketing Director at Microfiber Wholesale, based in Austin, Texas. I specialize in B2B business growth, Shopify eCommerce, and Amazon channel expansion — building the systems, strategy, and outreach that turn potential into performance.

I help brands grow by combining creative marketing with sales execution, working across teams to open new markets and move fast where others stall.

Outside of work, I’m usually experimenting in my homelab, launching side projects, or finding better ways to build and learn.