Erinma Ochu

Lecturer and Media Maker in Manchester, United Kingdom

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I’m a Lecturer in Science Communication and Future Media at Salford University in The School of Environment & Life Sciences.

I create mixed reality experiments to raise consciousness of social and environmental challenges. I am specifically interested in the role of emerging digital technologies in shaping perception, learning and memory.

I am a Jerwood Fellow with Manchester International Festival, attached to Yael Bartana's mixed reality show, What If Women Ruled the World.

Current experiments include The Purring Chamber, FarmLab and The Manchester Robot Orchestra. Previous web-based experiments include music cognition game, #Hookedonmusic.

Trained originally as a neuroscientist at Manchester University with Professor Nancy Rothwell, I took up a sci-art NESTA fellowship to communicate science through scriptwriting and digital media. Fortune, featured at Theatre by the Lake and film commissions include In Memoriam and Interloper. I also executive produced 24 short films shot digitally for B3 Media.

Nature's Switch, my most recent film made with visual artist, Caroline Ward won a best film award at Danny Boyle's Shuffle Festival.

  • Work
    • University of Salford