Ethan James Caldwell

Small Business Owner and Founder in Austin, Tx

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Ethan James Caldwell is the founder and CEO of Northlight and the author of The Attention Dividend. After a decade as a product designer building the features engineered to keep people scrolling, he left to build the opposite — tools that give focus back. Today he writes and speaks on attention, focus, and a healthier relationship with technology. Based in Austin, Texas.

  • Work
    • Northlight
  • Education
    • University of Michigan