Storytelling: Inspire, Communicate, Transform in Madrid, Spain
Eva Snijders is an internationally renown expert in the fields of Communication, Public Relations and Organisational Change.
Of Dutch origin, she lived in several countries before moving to Barcelona, where she graduated in Design. Once finished, and at the age of 25, she founded her first Communications agency from which she led pluricultural projects for clients with a global presence.
In parallel, she specialised in Coaching, Neuro Linguistic Programming (NLP) and Storytelling with international teachers.
In 2007 Eva founded the first company dedicated to Storytelling and Transmedia in the Spanish-speaking world. She was a pioneer in applying both disciplines to internal and external Communications, Branding and, especially, Organisational Strategy. She became a trusted advisor for Executives at companies such as Airbus, Ogilvy, Omega, Mumm and Ford.
Eva is a regular speaker at international events, a startup mentor, an associate professor at several universities and media trainer. She is an Ambassador of the Storytelling Center in Amsterdam and member of the Committee at the World Communication Forum in Davos.
She speaks 7 languages (and is currently learningItalian). Among her hobbies are calligraphy, painting, poetry, travel, literature and music.
Eva founded GENETIKOMM to take her strategic vision to those organisations that wish to build a future coherent with their history.