Fabrizio Raimondi

Owner at Mind the Pop, PR agency based in Parma, Italy. At Mind the Pop we offer the full range of PR and publicity services across traditional and digital PR. We listen to your business needs and work to your PR objectives and budget.

Our services: management of relations with the national and international press; production of literature to support the communication activities of our clients; production of targeted content for increasing the internet traffic of the website; press brief and press tour; social media marketing; media monitoring;

Before the beginning of 2011 (and for 8 years) I was the Press Officer for Consorzio del Prosciutto di Parma (www.prosciuttodiparma.com), dealing with the production of literature to support the corporate communication activities of the consortium (press releases, press placards, folders, audio-visual aids); organization of press conferences; activity of coordination of public relations agencies and press offices in Italy and abroad (UK, France, Germany, Belgium, Holland, Sweden, Norway, Japan, USA), media monitoring, production of targeted content for increasing the internet traffic of the website www.prosciuttodiparma.com; editorial and graphic research for the production of the monthly newsletter “Corriere del Gusto”, management of internal communications between the Consortium and its 180 partner companies, management of social networks (in particular, the “Consorzio del Prosciutto di Parma” facebook account – aimed at opinion leaders and the press – and the “Prosciutto di Parma” fan page that has over 20,000 fans).

Furthermore, diverse journalistic experience gained in the Food & Travel sector. Freelance contributor for the following newspapers and magazines: Panorama Travel, Focus, Focus Domande&Risposte, Viamichelin.it, the newspaper network Quotidiano Nazionale (Il Resto del Carlino, Il Giorno, La Nazione).