I'm CEO in Advance Brand Appeal. The company works in the field of brand and packaging design. T he Agency has developed a highly individual and innovative work method, which can be summarised in its pay-off: “brand appeal”. This is the latest and most important objective of all our projects: we have to confer appeal to the brands of our client, The packaging, the marketing instrument “par excellence” if correctly designed, is capable of conveying these winning emotions. Specialties Marketing positioning. Branding and identity. Wine & Food tasting.