Felicia Choong
Digital Media Planning in Kuala Lumpur, Malaysia
ACADEMIC BACKGROUND
Bachelor of Business (Hons), Majoring in Marketing – HELP University
BACKGROUND AND BIO
With 5 years’ experience in media planning, Felicia had gained valuable digital exposure and insights from different industries. She also understands the latest digital trends and technology evolutions in executing quality performance across a wide range of clients.
PREVIOUS RELEVANT EXPERIENCES
Prior to joining Dentsu X, Felicia was the Key Digital Planner for IPG Mediabrands Malaysia, managing Maxis digital business.
Felicia also has media research and analogue media planning experience.
She had stints with other leading agencies, working on various portfolios including Automotive, Banking, Airlines, etc.
CAREER HIGHLIGHT
Her list of achievements includes awards from Malaysia Media Award, Effies and Youtube prestigious Awards in a single year for the biggest telco in Malaysia, Maxis telecommunications.
WHAT WILL FELICIA BRING TO THE COMPANY?
High energy individual who is always looking to do new things and will never forget to inject fun to it. Passionate and curious individual who believes in understanding the stories of people to craft an experience for audiences. Striving for perfection and accepts every brief given as a challenge to grow.