Newport International Group

Australia

Visit my website

Events called "fashion week" are held in most of the world's major cities twice a year. Typically, 30 to 100 designer brands - mainly from the host country - spend three to five days holding runway or other fashion shows to unveil the collections and fashion accessories they plan to introduce to the market half a year later.

As the clothes are worn by professional models and presented under special lighting with music, the shows are believed to be the best way to present designers' new looks.

Not all brand names can participate in such events, however. The ones that can are usually those enjoying profits from fairly large operations, since such shows naturally come with a high price tag. Most brands introduce their new styles in an exhibition format, in which clothes are simply hung up for display.

The most famous fashion week is held in Paris, the capital of fashion. The second most important one, in terms of scale and number of participating brands, is in Milan. This is then followed by the fashion week in New York and the one in London. Tokyo Fashion Week rounds out what are called the five largest fashion weeks by people in the Japanese fashion industry.

However, Tokyo Fashion Week, which ended its showing of 2015 spring/summer collections last month, hardly matches up to the other four because it lacks famous brands. Such world-famous Japanese names as Issey Miyake, Comme des Garcons, Yohji Yamamoto and Sacai do not introduce their new collections in Tokyo but in Paris. Anrealage, which made a name for itself at the Tokyo Fashion Week in recent years, also has moved its collection venue to Paris.

Needless to say, few journalists and buyers come to Tokyo from abroad to see the Tokyo collection. However, many of those who have walked the streets of Tokyo say the city is home to some of the world's most outstanding fashion sensitivity. I find the words are not entirely flattering, though. Simply put, the importance of the fashion week of a city does not necessarily reflect the degree of fashion sensitivity found in its streets.

Let me introduce two collections I thought were very special during the latest Tokyo Fashion Week. They were also very typical