Florentina Alden

Florentina is the founder of Wellness of Leadership, a Los Angeles based organization whose mission is to empower women leaders to radiant health and authentic success, with a focus on self-aware and self-leadership. She is passionate about empowering women to find their balance, reclaim their health, get their body and magnetism back, and live wildly successful lives.

As an Executive Wellness Coach, Florentina designs and implements wellness protocols within health care organizations. She provides custom health solutions to health care professionals and their patients, reducing physician burnout and increasing patient satisfaction. Florentina has great skill in assessing the current reality of clients, setting clear goals, and guiding individuals through the action steps necessary to reach their personal and professional goals.

Over the last 10 years, Florentina has coached many women worldwide on weight loss, digestive health, integrative nutrition, exercise, relationships, career transition, human potential, positive psychology, conscious leadership, stress reduction, emotional intelligence, mindfulness, and preventive health.

As a Board Certified Holistic Health Counselor with The Institute for Integrative Nutrition, Florentina studied over 100 dietary theories, practical lifestyle management techniques, and innovative coaching methods with some of the world’s top health and wellness experts. Her teachers included Dr. Andrew Weil, Director of the Arizona Center for Integrative Medicine; Dr. Deepak Chopra, leader in the field of mind-body medicine; Dr. David Katz, Director of Yale University’s Prevention Research Center; Dr. Walter Willett, Chair of Nutrition at Harvard University; Dr. Mark Hyman, Director Cleveland Clinic Center For Functioning Medicine. Most approaches to nutrition dwell on calories, carbs, fats, proteins. Instead of creating lists of restrictions and good and bad foods, Florentina guides her clients to create a happy, healthy life in a way that is flexible, fun and free of denial and discipline.

Prior to becoming an entrepreneur, Florentina worked as a Financial Analyst at Paramount Pictures, where she served as liaison between Hollywood producers, studio departments, creative executives, Business Affairs, as well as affiliated companies (Famous Music and Premier House). She was responsible for budget analyses of overhead spending for all the Term Deal producers in accordance with contractual agreements. She worked closely with high leve