Florian SERFATY
Previously Advertising Sales Director, I has been appointed Development Director, a new management position created at the Group.
My new functions include:
- The creation of an events unit, with ambitious targets for the Group
- I coordinated the first forum organized and produced by the Group Jeune Afrique : The Africa CEO Forum. We welcomed more than 500 participants during two days (www.theafricaceoforum.com/en).
· Conceptualisation and development of new advertising products and services
· Developing, in conjunction with the various sales teams, a programme to boost blue-chip and major accounts and win new customers in Africa and internationally.