When i'm not solving complex problems in high pressure environments, I'm passionate about planet earth & aviation, i do social media brand - integration for companies and individuals, helping them design social media campaign plans that work. Quite often, i help writers write more profitably. These days, i divide my energy between managing my book - publishing business, developing ideas, and encouraging my social media folks to save the world, one tweet at a time, my tweets have been quoted on CNN, Huffington-post, BBC, ChannelsTV, NTA news, Al Jazeera, France 24 as well as other notable news channels.