I am a client-focused strategic communicator with experience leading and implementing communication and change management plans to achieve organizational goals and objectives.

I enjoy taking complex and technical information and developing messaging that resonates with any audience. I believe clear, simple language is the most effective way to communicate.

I have managed brands and created brand awareness, built audiences on social media platforms, and developed communication strategies for B2B and B2C customers.

My specialties include copywriting, copyediting, internal and external communications, project development and implementation, and strategic planning.

Related skills and proficiencies:
• Microsoft Office / 365
• Smartsheet
• Adobe (Photoshop, Illustrator, InDesign)
• Media monitoring tools (CisionPR, MRP)
• Social media monitoring tools (Hootsuite, Sprout Social)
• Digital internal and external marketing platforms / CRM (Mailchimp, Concep, Drip, Cerkl)
• Internal and external CMS (SharePoint, Sitefinity, Umbraco)
• Canadian Press (CP) style
• Writing for print, media and web

As a former baker/pastry chef, I am also passionate about the food industry. I enjoy travelling, reading, photography, crosswords, cooking and baking. I've lived in Calgary, Las Vegas, Toronto, Vancouver and currently reside in Victoria, British Columbia.