Francis Plevoks

Francis Plevoks is a sports industry professional with experience across sports trading, sports data operations, football scouting, analytics, and sports investment.

Currently working as a Sports Trader at Entain NCE, overseeing end-to-end trading and manual compilation operations across 10+ leagues and competitions, including Latvian and European floorball, Latvian football and futsal, darts, and other markets. Responsibilities include manual odds creation, pricing, market setup, line management, exposure monitoring, and analysis of betting patterns and market movements.

Combining manual trading expertise, statistical modelling, and real-time data to improve pricing accuracy and market performance. Experience includes developing and refining sportsbook algorithms and predictive models using Poisson distributions, standard-deviation frameworks, and Monte Carlo simulations. Contributed to a 16% year-over-year margin increase across manually compiled leagues through improved pricing quality and a more competitive local market offering.

Previously worked at Transfermarkt as a Data Operations Manager, overseeing the collection, verification, and structuring of large datasets covering players, matches, clubs, and referees. Worked with cross-functional teams on statistical models for player market valuations and analyzed performance and career progression data for 500+ players per month, supporting talent identification, scouting, and recruitment workflows.

Football scouting experience includes LASK and SK Dynamo České Budějovice. At LASK, focused on identifying and evaluating first-team transfer targets through video analysis, player statistics, and performance indicators, while preparing scouting reports and recommendations for the sporting department. At SK Dynamo České Budějovice, contributed to the development of scouting processes and built and maintained a database of 300+ potential player targets.

Additional experience in football investment and deal sourcing, including connecting potential investors with European football projects and their representatives.