Fred Bullock

I lead global marketing teams that build and grow businesses. I've worked at some of the world's leading companies including Apple, Yahoo!, Nokia and HP. I've used this expereince to incubate marketing at successful start-ups.

I'm fascinated by brands, how they work, and how consumers perceive, interact and influence them.

I'm interested in consumer devices such as smartphones & tablets, social media and the Internet of things as well as their impact on customer experience and business results.