Kamilla Gafurzianova

I am an Olympic Silver Medalist with a passion for integrating virtual reality (VR) in sports. With three master’s degrees and an incomplete PhD, I have dedicated my career to coaching, consulting, and researching innovative applications of AR/VR/XR technologies within the Olympic Movement and sports industry. My work focuses on accessible sports, human rights protection, fan engagement, attracting new audiences, and popularizing sports. I am particularly committed to addressing the declining popularity of the Olympic Movement through cutting-edge technology and innovative approaches.