Garry Williams

Collaborator in Melbourne, Australia

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I'm extremely passionate about the Tech and Startup space in Melbourne and Australia; using community building techniques and collaboration to drive amazing partnerships with forward thinking companies and innovators from within Australia and around the world.
I love driving purposeful business relationships and utilising technology to engage new and established audiences alike.

My experience spans across business development and brand strategy initiatives, project management, digital marketing and content campaign management, eCommerce operations, merchandise buying and supplier relationships across the business, tech, creative & retail industries. I am currently Partnerships Lead for General Assembly, based in Melbourne.

I plan and execute high impact and high profile marketing strategies, and establish business partnerships with very well-known local and international brands to collaborate on these campaigns, such as Xero, Evernote, Broadsheet, Isobar, Vinomofo, HubSpot, Dropbox, Envato and many, many more. On top of this, I collaborate with many meetup groups, co-working spaces and innovation hubs to enhance community engagement opportunities for small and large businesses alike.

I also have been involved in running and marketing numerous events per week, (with attendees in the hundreds on frequent occasions) and have planned, promoted and sourced requirements to execute these, including obtaining prominent figures from throughout Australia and overseas to appear. These events have been run at locations all throughout Melbourne, Sydney, Singapore and Hong Kong,

I am a connector by nature- I connect brands to individuals and vice-versa and facilitate a wide exposure for brands to their intended audiences.

I have considerable experience and expertise in:
- Brand strategy and business development partnerships
- Digital marketing, eCommerce & content management
- Project management
- Event planning, production and management
- Community growth and engagement