Barb oversees all facets of corporate marketing, including strategic planning and business development for Marketing, Global Branding and Product Management. She has teamed with GoDaddy founder Bob Parsons for more than two decades, having previously served as Vice President of Application Development for Parsons Technology and as President during the company’s acquisition by Intuit, Inc.

Barb earned a B.A. in Accounting from the University of Dubuque and is a Certified Public Accountant. When not making edgy and viral Super Bowl spots, she enjoys riding Harleys with her husband and training her four horses in dressage.