Gene Keenan

Often described as the Pope of Mobile by his colleagues; Gene, the Founder and CEO of The Collective Factory (A Mobile First omni-channel agency) has been leading the mobile space for the last 12 years. He was previously the visionary and head of the Isobar mobile group. This experience provided Gene with a powerful understanding of the intersection of media, technology, and creative. Particularly in how mobile can lead trans media story telling and eliminate media waste through the activation of traditional media.
The Collective Factory is the Special Mobile Consultant to Four Seasons Hotels.
Before going digital Gene was the personal chef to the Grateful Dead band and crew while on tour.